I have a customer asking me for advice on what they can put on either their bag or their box of snack foods (snack is packaged in a bag and displayed in the box it ships in) that communicates that their product is a value buy as compared to their competitors. I'm not sure what they're looking for exactly but was looking for input on any regulatory concerns that could arise from such a statement. Current ones they've considered include: "Compare and save" "More chips per bag" "Larger size, lower price" "Lower price than the competition" Any general thoughts an regulatory concerns?